Interactive window reveal and in-store apps for the A-Class / MBUX popup at Westfield Shepherd’s Bush — a full-screen video wall that ran for over six months.
Mercedes-Benz opened a popup at Westfield Shepherd’s Bush for the A-Class and MBUX. I developed the interactive applications and the window reveal — a full-screen video wall designed to draw people into the store.
The experience used human recognition to drive the reveal and ran for over six months. Stack included Node.js, OpenCV, JavaScript, Express, WebSockets, Canvas, Web Audio and DMX lighting.